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Business mentoring for practitioners

You don’t have to choose between being a great practitioner and running a great business.

Most practitioners never struggle because they lack knowledge or passion. They struggle because no one taught them how to build a business that allows their expertise to reach more people.

NHAA Fellow600+ practitioners mentored
Keonie Moore, business mentor and founder of Make a Difference Academy
$5,000loan from her mum, now one of Australia's largest naturopath clinics
19 yearsin clinical practice across Australia
600+practitioners mentored across Australia and beyond
NHAA Fellowof the Naturopaths and Herbalists Association of Australia
Our belief

Most practitioners have mastered their clinical skills, but very few were ever taught how to build a business that lets those skills reach the people who need them most.

At Make a Difference Academy, we believe your business is not separate from your purpose: it is the vehicle that carries it.

When you learn to communicate your value, market with integrity, create exceptional client experiences and build sustainable systems, you don’t just grow your income. You create the capacity to change more lives, support your community on a greater scale, and practise the way you always envisioned, without compromising your values or the quality of care you provide.

“Passion is not a business model. And burnout doesn’t serve patients. Income is the currency of impact: if your income isn’t healthy, your impact can’t be sustainable.”
Keonie Moore, Founder of MADA
Business Growth

Build a profitable, sustainable practice.

The Thriving Practitioner Pathway plus private 1:1 mentoring with Keonie. A clear path from your first profitable practice to a scalable enterprise.

The Practitioner Accelerator

Start strong. Build momentum.

Your foundation for success: 1:1 and group coaching, implementation support and access to the full immersion library, designed to give you structure and momentum.

By applicationEnquire for the current intake and investmentExplore

Thriving Practitioner Initiative (TPI)

Build a profitable, sustainable business.

Our flagship mentoring program: direct strategy sessions with Keonie Moore, small-group coaching, full immersions and personalised implementation support to build a business that supports your life.

By applicationEnquire for the current intake and investmentExplore

Thriving Business Accelerator (TBA)

Build a scalable enterprise.

Our highest level of mentoring: an exclusive program for practitioners ready to scale beyond themselves through advanced strategy, leadership, acquisitions and direct mentoring with Keonie Moore.

By applicationEnquire for the current intake and investmentExplore

Private Business Mentoring

One-to-one mentoring with Keonie Moore.

Direct, one-to-one business mentoring with Keonie, tailored entirely to your practice, your goals and your next move.

By applicationEnquire for availability and investmentExplore
Practitioner stories

What practitioners say about the mentoring.

I joined TPI because I felt like I was working so hard in my practice, but getting nowhere. So much money and time was being spent and yet my income never seemed to improve much no matter how many extra clients I saw. I've gained so much clarity and a much easier way to operate. Now I have a thriving practice that brings in a great, consistent income even after outsourcing many tasks I didn't enjoy doing. I'm booked at least a month in advance and tasks that used to seem so difficult in my business, honestly feel pretty effortless now. It's completely changed the way I run my business, and I feel like I've built a business that genuinely supports the life I want to live.
Belinda Byrnes

Belinda Byrnes

The Eczema Naturopath · Thriving Practitioner Initiative

I joined TPI because I was feeling burnt out from running my practice for over 20 years and starting to resent it. I still wanted to see clients and run my practice but I wanted to do this and enjoy it. I've done many coaching programs over the years but working with Keonie in TPI was completely different. She's shown me how to let go of the belief that for my clinic to be successful it means back to back clients every day. I'm now seeing less clients, am more profitable and at the end of the week I still have energy left in the tank to do the things I enjoy with my partner.
Hayden Keys

Hayden Keys

Thriving Practitioner Initiative

I decided to join Keonie's PANS/PANDAS training because I wanted to feel more confident managing these complex cases and ensure I was providing the best possible care for my patients. The training exceeded my expectations. It was incredibly thorough, evidence-informed, and full of practical clinical insights that I could apply immediately. Keonie has a remarkable ability to simplify complex concepts and share her extensive clinical experience in a way that is both engaging and easy to understand. Since completing the training, I feel far more confident in recognising the key drivers behind PANS/PANDAS, interpreting pathology, and developing comprehensive, individualised treatment plans.
Andra Oana

Andra Oana

Moore Method Practitioner Certification

Impact without income burns out. Income without impact is hollow. The future of health requires both.

The thesis behind everything we teach.

Questions

Common questions

Most practitioners begin with the business mentoring pathway: the Practitioner Accelerator to build strong foundations, then the Thriving Practitioner Initiative. If you want the deepest, most personal support, Keonie also offers private 1:1 mentoring. Not sure where to start? Send an enquiry and we will recommend the right fit.

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Take the next step

Ready to build a business that carries your purpose?

Tell us where you are and what you want to build. We reply personally and help you find the right starting point.

Apply now